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The success of a dentalmedicaloptical or veterinary practice depends heavily on being in the right location to serve your target patient base. Syncore uses demographic reports as one part of our location analysis. There are numerous demographics programs available, and most are free.

How we use demographic data

Demographic research helps us determine which markets are comprised of your target patient base. Once you have determined exactly what that target base looks like, we can identify locations that offer the best opportunity for you to be successful. We can access key data such as:

  • median age
  • population diversity
  • income
  • number in household
  • number of dependents
  • annual dollars spent per household on medical

Our software allows us to create a report from an intersection to an entire zip code or farther. We generally run reports from a specific spot to identify markets within one, three and five miles. Although some people are willing to drive farther to stay with a doctor they like, most people won’t travel more than five miles: this is the area we focus on.

Demographics software limitations

It’s important not to rely just on software; demographics data can get old and may not accurately reflect recent market changes. We use demographic information in conjunction with personal market knowledge. Our relationships with local and national commercial developers help us identify where the growth will be occurring.

Dental office demographics now available

Many free demographics reports are available, but no software has been developed exclusively for medical professionals. Only in the last few years has a new demographics software program become available for dentists: Dentagraphics. This system’s highly detailed reports not only give target market information strictly for dental practices, but they also provide competitive information not available in the free reports.

Unlike most other demographics software, there is a fee for this much more comprehensive, detailed, dental market report. So Syncore has negotiated a partnership with Dentagraphics: we can offer our dental clients an exclusive 20% discount for the service. And if we’re successful in getting you into a lease, we’ll rebate you up to $500.

Protect your investment and your success by choosing a real estate adviser who works exclusively with medical professionals. Call Sean Regan and the Syncore Medical Realty team when you’re ready to explore your options.

Call (800) 757-9108 now for more information!